Discovery trial

3 coffees.
3 roasters.
Free first bag.

4.8/5 (900+ reviews)

From $33.98 $55.97

Voted America’s #1 coffee subscription

First, tell us what flavors you love

Discovery Trial

Taste your way through the best coffees in the country

first bag free

What will yours be?

Answer a few questions to find coffee you’ll love.

Free first bag. Free shipping. Cancel anytime.

Alma Agua Fria
Notes of cherry, caramel, and brown sugar

Match with 3 coffees from 3 specialty roasters

01

Tell us how you brew

Just a few quick questions to build your personal flavor profile.

02

Begin with 3 unique bags

Each is delivered one-at-a-time and your first bag is free.

03

Coffees get better and better

We’ll fine tune your picks as we learn more about your preferences.

Match with 3 coffees from 3 specialty roasters

01

Tell us how you brew

Just a few quick questions to build your personal flavor profile.

02

Begin with 3 unique bags

Each is delivered one-at-a-time and your first bag is free.

03

Coffees get better and better

We’ll fine tune your picks as we learn more about your preferences.

Discover coffees you’d never find on your own

We scout the country for outstanding roasters

Great roasters are out there. So are we. We find the people pushing craft coffee forward.

Alma

Alma • Canton, GA

Alma translates their family farm experience into distinctive coffees from around the world.

Portrait

Portrait • Atlanta, GA

Portrait rethinks specialty coffee through the lens of Black excellence, offering bold, bright, balanced roasts made accessible to all.

Sightseer

Sightseer • Austin, TX

Sightseer is a queer-owned roaster committed to sustainability and gender equity, with beans produced, sourced, and roasted by women.

Sparrows

Sparrows • Grand Rapids, MI

Sparrows crafts its blends to evoke nostalgia, harmony, or adventure, and uplifts the next generation of producers with its Joven program.

Every coffee is tasted, vetted, and scored

Our experts are always tasting and reevaluating, so every coffee you try has earned its place.

Cupped by Q Graders

Our certified tasters evaluate the quality of every single coffee.

Scored and judged

Acidity, body, flavor notes and more, logged for every lot.

Categorized and matched

We use every score to match coffees to your specific flavor profile.

You’ll match with coffees tailored to your flavor profile

The more coffees you try, the sharper your picks get.

Bringing the world of coffee to 435,000+ people and counting

By championing the most innovative roasters and their communities, we keep the world of coffee growing.

Coffee farm workers hand-sorting coffee cherries at an outdoor sorting station

“I enjoy the variety of coffees I am able to order and try out. I like getting coffee from smaller roasters from around the country. Shipping is very fast.”

—Jo P.
Woman in an orange sweater smiling while sipping espresso from a bright orange cup
Bearded roaster in glasses smiling while operating a commercial coffee roasting machine
Assortment of colorful coffee bags and speckled ceramic mugs arranged on a terracotta background

“Trade works with high-end roasters all over the country, bringing a tour of excellent producers right to your door.”

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Smiling woman standing behind rows of coffee bags reading Pouring a New Narrative